- Fast integration: Merchants’ product catalogs become discoverable and purchasable through integrations with our strategic partners Wix, Cymbio, Commerce (BigCommerce & Feedonomics), and Shopware.
- Increased product discovery and conversion: Merchants can benefit from discovery within AI shopping surfaces and drive conversions with intent-driven shopping instead of the traditional search, browse, and cart experiences.
- Preserve customer insights and relationships: Through store sync, merchants remain the merchant of record and retain control of brand visibility and customer communications for all agent-initiated transactions.
- One-to-many compatibility: A single PayPal integration can enable merchants to be seen across multiple AI shopping surfaces. Platforms where merchants can be discovered include Perplexity and experiences such as our shopping agent in the PayPal app.
Important: To access and use store sync, merchants must complete this form to contact the AI team at PayPal and request access.
Key features of store sync
As the first part of its agentic commerce services offering, PayPal introduces store sync. Store sync makes any merchants’ product data discoverable within leading AI channels, and it includes the ability to seamlessly drop orders to their existing fulfillment and management systems. Store sync includes:- Product feed: Automatically synchronize product catalogs from multiple merchant partners and e-commerce platforms. The platform maintains near-real-time inventory data, pricing information, and product attributes, enabling AI agents to access comprehensive product information for intelligent shopping recommendations and availability checks.
- Cart orchestration: Streamline the entire shopping journey from product discovery to checkout completion. AI agents can create and manage shopping carts, apply discounts and coupons*, handle shipping options, and coordinate payment flows across different merchant systems.
Getting started
Use these pages to unlock the capabilities of PayPal’s agentic commerce services:- Agentic commerce quickstart guide: Get started quickly with catalog ingestion and cart orchestration.
- Product feed integration guide: Sync your product catalog with PayPal’s agentic commerce services.
- Cart orchestration integration guide: Go deeper with PayPal’s agentic commerce services.
- Cart orchestration API protocol reference
- Checkout API protocol reference